Alka-Seltzer,
Skip To The Good Part
Brand Platform
Move Past The Bad Part & Get Good
Feeling bad sucks. Luckily, Alka-Seltzer and Alka-Seltzer Plus help you fast-forward to feeling great again.
Client
Alka-Seltzer & Alka-Seltzer Plus
Role
Creative Director
Channels
Online Video, Digital Display, Social Channels (YouTube, Instagram Facebook, Twitter), Broadcast
Director
Nelson Cabrera
Fast-forward feels.
We started with the insight that whether you’re hung over, ate too much or feeling sick, you want to feel better—instantly. So the campaign focuses on a device of DVR-style skipping to better times.
Alka Seltzer Walk Of Fame :10 Online Video
Alka-Seltzer TikTok Fast Forward
TikTok Oh What A Relief Fast Forward
Alka-Seltzer Prost :15 Online Video
Speedy Relief
Alka-Seltzer Plus Workout :15 Online/Broadcast
Alka-Seltzer Karaoke :15 Online Video