Random Ideas
Pour some out for the ones that got away
Some ideas are too ahead of their time. Or didn’t survive a change in strategy. But they were still good ideas. Everyone has some. These are mine.
Client
All kinds of clients
Role
Creative Director
Channels
Could be anything
Three stoners, one TV
Think back to the mid-2010s. A time before Snoop hosted the Olympics and showed up on every spot. Before the Jeff Bridges Renaissance. Before Willy Nelson hawked BIC lighters and Sketchers. Back in those days, I had a Super Bowl spot idea for LG’s MicroThin TVs (or whatever they were called) where those three gentlemen happened to be at the same watch party, getting lost in the vibes of this skinny LCD. We pitched this to LG, but unfortunately they decided not to do a Super Bowl spot, and the idea got shelved.
